Magazine Collective lent upon the power of multi-channel connectors when elevating ‘The Warehouse’ Winter Homewares Range through a series of features to be published on their online content hub, and in two issues of the printed Your Home & Garden magazine.

Additionally, audiences were able to click and buy directly from the online content they were viewing and directed to the magazines by using innovative Shoppable content.

The campaign reached 236,000 readers via print, 138,000 video views and also lead to 5,100 Shoppable hotspot clicks and 543 clicks to The Warehouse website.

Source:
Your Home & Garden, 2019

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