Value of Paper and Print

Flight Centre – Inspirations

A magazine that provides a wealth of entertainment, information and ideas about the readers’ next holiday, with specific details of the latest package deals

How they did it

  • Using Print Marketing
  • A magazine was developed to inspire travellers on their next trip
  • Travel Associates also produce a number of brochures, which offer a hand-picked selection of luxury hotels and resorts

The results

  • 80% repeat booking 
  • $29 million transaction value.

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