Value of Paper and Print

Coles – Magazine

4.3m readers picking it up every month to be inspired by its recipes, ideas and techniques designed to make their lives a little bit easier.

How they did it

  • Using Print Marketing
  • A magazine was developed to inspire, engage and drive sales
  • Every issue of the magazine is packed with recipes designed to feed the family quickly, easily and on the right budget

The results

  • Readership increased over 4.3 million
  • 88% of customers think Coles magazine content is trustworthy

Download this ready-designed PDF to access the full case study. VoPP gives you our blessing to use or rebrand the content to help you communicate the value of paper and print now.



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