Value of Paper and Print

SCHöB

Schöb developed a direct mail campaign demonstrating their skills by sending out a unique mailer made out of wood and raw bark that included a brochure

How they did it

  • Creating a sustainable, personalised direct mailer in a high-quality, personalised sleeve made out of real wood – raw bark

  • The mailer contained a brochure that used attractive images and brief texts to depict the route that the Swiss wood travels from forest to finished wooden structure.

The results

  • Schöb achieved an 18% increase in new customer
  • Seven new projects

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