About Us

The Value of Paper and Print (VoPP) is an effectiveness campaign raising awareness of the power of paper, print and mail marketing in today’s noisy communications world. VoPP is a unified voice for the paper, print and mail industry and supports members with quality marketing collateral, PR and
media representation and targeted consumer research. VoPP is a campaign run by The Real Media Collective, an Industry Association promoting the effectiveness and environmental credentials of print media in the Australian and New Zealand markets.


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